Those who are familiar with my blog posts often hear me discuss the fundamental importance of core values. This is because core ideology is the very definition of a company’s character. Long after technological breakthroughs, fads and leaders come and go, a company’s core values will be its very essence, its legacy. Markets will change, leaders will leave, products will become obsolete but a strong set of core values is constant and enduring.
‘Promoting company culture and improving workplace morale is only something that can be done in a small business.’ This is a common refrain and one which suggests that large corporations are interested only in profit. In the world of business, it seems as if increase in profit is inversely proportional to the promotion of company culture. Small companies start off as a tight-knit group and the owners of the company does everything possible to instill a company ethos. This is done by praising and rewarding staff when necessary. The workplace is more of a family atmosphere as everyone is relaxed and feels comfortable in the presence of everyone else.
When I clocked out of my day job and decided to start my own business, I was surviving off instant noodles and spam sandwiches from my bedroom ‘office’. The rise of the internet has enabled the world to run a business outside of the traditional office environment, as a result of this new digital age, I too decided to embrace the opportunities in front of me when I first started E-Web Marketing. To get started I’d put up posters about my business around universities and bus stops and during this start-up phase, majority of my business enquiries would occur around 3-5am in the morning. Looking back, those early morning wake up calls were well worth it.
My story was recently featured on Ninemsn, to read the full article click here.
Stepping into the business industry, I found that the Australian business community were very quick to accept me. This week I was featured in BBC’s “Generation Asia” broadcast, a documentary exploring how Asian Australians felt about their heritage and their country. I shared with BBC Reporter, Duncan Kennedy, my experiences with living in Australia and being in the business industry. It is evident that Asian Australians are increasingly making their mark in the business and commerce arena and assimilation is no longer a difficult issue for young Asian Australians. To read the article and watch the video click here.
I sucked at school. During my school years in Hong Kong I always found myself at the bottom of the class. It wasn’t until my grandmother took me to Australia that I started embracing my entrepreneurial skills and was eventually introduced to the Internet. My journey from a young and impressionable student to Chief Empowerment Officer for E-Web Marketing was recently featured in Australia’s Largest Chinese Magazine, New Land Magazine and I would like to share with you excerpts from my story. To download the full article click here. Read More »
Many people chase after a dream of financial freedom. Not everybody gets there but for those that do they will either reset their financial goals once it is met or realise that true happiness does not always come with a dollar sign. Instead, “happiness is not so much about the goal, but about the growth and learning accomplished throughout the journey to financial success.” I’m going to share with you excerpts about my journey towards success and fulfilment by finding out what truly makes me happy. The full article can be found here. Read More »
The world’s leading expert on business strategy, Gary Hamel, has talked about how important it is for businesses to be reinventing the bureaucratic structures and procedures of management in their organisation. Traditional management principles have worked well for companies that value production efficiency but not so well for those that focus on constant innovation and employee engagement. The following is an except about how E-Web Marketing radically changed their company structure, the full article can be found here. Read More »
Each company have their unique set of rules and values they follow, subsequently this defines what their company culture is. Some company culture are very internally focus, driven by innovations, profits and individual achievements. Whilst another company’s culture could be very customer focus, driven by harmony and not as much profit focused.
Many entrepreneurs I talk to who have expressed the challenge they have experienced with their people and work cultures. Most of which have yet to defined what their core values are and integrated it as part of their company’s DNA. Read More »
Recently, E-Web Marketing made the front cover of The North Shore Times newspaper for being a “worker’s paradise” and Australia’s fourth best workplace for 2012. During our day-to-day, each E-Webber is able to enjoy fun perks such as the mini trampolines, gaming consoles, table tennis table, foosball tables, pool tables and popcorn machine. However, what makes E-Web a truly one of the best places to work in Australia is our shared values and strong company culture. Read More »
To accomplish your big business goals, you must realise that it will have to be done with and through people. The next pivotal step is then determining what kind of people you need to select for your company. One of the biggest mistakes that business owners make is hiring individuals that are similar to themselves as opposed to hiring those with the skills and qualities that complement your own. Read More »